Becoming a published author can enhance your bottom line by adding hundreds or even thousands of dollars in "back-of-the-room" or website sales. It also increases your visibility, provides a long-lasting marketing tool that people are likely to keep on their shelves, and augments your credibility as an expert. In addition to the basic information and organizational tools provided in the Basic Build-A-Book (TM) Kit, the Speakers and Trainers Kit offers numerous ways to incorporate your book into your business, to support your marketing efforts, and to get you "out there" as a published author. It also addresses the use of print-on-demand, the publication of e-books, audio books, chapter books, workbooks, and other add-ons that can provide your business with residual income.